In the recent MIX Awards competition held by Indonesian marketing communications magazine, MIX, Fortune PR was announced to win 5 awards this year, including the prestigious The Best of The Best PR Agency of The Year 2011. The winners of the awards were selected based on the survey that the magazine did to 311 respondents who hold top management positions in companies ranging from consumer goods to education.
The awards was given to 6 types of agencies: advertising, branding consultant, brand activation, media specialist, marketing research, and public relations. For each types of agencies, there are 10 categories to fight for: the most creative, the best strategy, the best team work, the most reputable, the best service, the best in insight of client’s industry, the best in insight of client’s customer, the most value for money, the most recommended, and the best of the best. Fortune PR has successfully led in the survey in 5 out of 10 categories. Besides the best of the best award, Fortune PR also won the best team work, the most reputable, the best in insight of client’s industry, and the best in insight of client’s consumer awards for PR agency. The rest of the awards were taken by IndoPacific Edelman, DDB PR, and Maverick.
One month earlier, Fortune PR was also awarded as the Silver winner in PR Agency of the Year 2011 from the same MIX magazine for the survey which was conducted among journalists. Fortune PR was also listed as one of the finalists for Southeast Asia Agency of The Year which was held by The Holmes Report.