23Oct, 2013

New Seagate Breakthrough Fundamentally Alters Cloud Economics

Seagate’s Kinetic Open Storage Platform Delivers Radically Simpler and More Efficient Cloud Architecture  

Seagate-LogoJakarta — Oct. 23, 2013 —Seagate Technology plc (NASDAQ:STX), a world leader in storage solutions, today announced that it is redefining cloud storage infrastructure with the unveiling of its internally developed Seagate® Kinetic Open Storage platform. A significant leap forward in scale-out storage architectures, the Seagate Kinetic Open Storage platform simplifies data management, improves performance and scalability while lowering total cost of ownership (TCO) of average Cloud infrastructures by up to 50 percent.

“With the Seagate Kinetic Open Storage platform, our internal R&D teams have designed an unique, first-of-its-kind storage architecture to enable cheaper, more scalable object storage solutions that free up IT professionals from having to invest in hardware and software they don’t need— while empowering them with the most innovative storage technology available,” said Rocky Pimentel, Seagate executive vice president and chief sales and marketing officer. “This technology optimizes storage solutions for a new era of cloud storage systems, while drastically reducing overall costs.”

Kinetic-diagram-stackThe Seagate Kinetic Open Storage platform eliminates the storage server tier of traditional data center architectures by enabling applications to speak directly to the storage device, thereby reducing expenses associated with the acquisition, deployment, and support of hyperscale storage infrastructures. Companies can realize additional cost savings while maximizing storage density through reduced power and cooling costs, and receiving potentially dramatic savings in cloud data center build outs.

“At Yahoo, we’re always looking for new ways to improve efficiency and simplicity of our infrastructure and we’re excited about Seagate’s Kinetic Open Storage platform. Industry has proven time and again that Ethernet always wins— seeing this down to the drive level is a fantastic optimization,” said Kevin Graham, principle storage architect, Yahoo Infrastructure Group. “To that point, we’ve been engaging with Seagate for the past several months on how we can leap ahead of the architectural status quo to provide the most efficient, reliable storage for our users.” 

“Seagate’s ambitious move into the storage platform space is a natural extension to their core storage business and their new Kinetic Open Storage platform is one that could redefine how data centers are architected going forward,” said, Laura DuBois program vice president IDC Storage Systems, Software and Solutions. “Implementing this technology will empower data centers with more scalable solutions at an industry-low TCO— driving change in the world of storage.”

The platform leverages Seagate’s expertise in hardware and software storage systems to integrate a new key/value API – which will be open sourced – and Ethernet connected with Seagate hard drive technology. Designed for rapid implementation and deployment Kinetic-diagramin any cloud storage software stack, this technology can be deployed across a portfolio of storage devices enabling system builders and software developers to design new solutions that will deliver against a full array of cloud data center use cases.

Redefining hardware and software capabilities, the platform enables cloud service providers and independent software vendors to optimize scale-out file and object-based storage— simply and effectively. With the Kinetic Open Storage platform, applications can now manage specific features and capabilities and rapidly implement and deploy in any cloud storage software stack. The technology also increases I/O efficiency by removing bottlenecks and optimizing cluster management, data replication, migration, and active archive performance.

To learn more about the Seagate Kinetic Open Storage platform or to download tool kits and start developing an improved, simplified storage architecture visit http://seagate.com/www/kinetic.

Strong Industry Support for Seagate Kinetic Open Storage Platform: In a display of strong support for this new technology, the following leading open source Cloud hardware and software providers are now developing on this platform to improve the scale-out capabilities of storage architectures.

“Dell is the leader in hyperscale data center solutions because we’re intently focused on delivering cost-effective solutions, tailored to address our customers’ workloads and maximize application performance, and the Seagate Kinetic Open Source platform helps us on that mission,” said Tracy Davis, vice president and general manager of Dell’s Data Center Solutions group. “By implementing Kinetic technology into our customers’ hyperscale environments, we are providing them with highly scalable solutions that reduce storage complexity and cost through increased integration.”

Kenetic-hi-res-final“Key/ value data storage and IP interface drive modules are an important trend for scale-out storage systems and Huawei has been a leader in delivering massive storage systems with these technologies,” said Yuan Yuan, senior director of Huawei’s IT Massive Storage. “We are excited to support Seagate’s Kinetic technology, which delivers extra benefits by integrating key/ value and Ethernet/IP into storage devices.”


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