26Nov, 2010

Our Story

When the number of foreign investments increased in 1980s, there’s a new growing opportunity for strategic communications, especially in public relations. PT. Adwitiya Alembana, now PT Fortune Adwicipta, established corporate communications division in 1983 with Miranty Abidin as the leader. The success of her leadership has brought forth PT Fortune Pramana Rancang, separate from PT Adwitiya Alembana, in 1986 and she has been the President Director of Fortune PR ever since. Fortune PR was among the first and has always been the leading Indonesian Public Relations consuntancy.

Since its establishment, Fortune PR has worked with various clients from diverse backgrounds and problem areas including health care, technology, digital, finance, crisis management, CSR, litigation, marketing, production, sports, public affair, social marketing, and many more. Fortune PR’s landmark campaigns include Sampoerna’s corporate communications campaign, that has succeeded in transforming Sampoerna’s corporate profile as a modern, professional company striving for excellence. Another landmark campaigns are Perum Pegadaian’s corporate transformation program, Nestle’s pork fat crisis communications campaign and “Lingkaran Biru KB” family planning campaign.

In 2011, Fortune PR transformed herself to be a full-service strategic communications consultancy, providing not only PR services, but also digital, advertisement, event, brand strategy, and social marketing. We know Indonesia, we understand international businesses, we are experts in various industrial sectors, and we are willing to learn and adapt with the changes in global situation on daily basis in order to provide the best strategic communications services for you and your company.

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