Tag: Wimpi Handoko

20Jul, 2018

Artificial Intelligence: The Next Big Thing

For those who own an iPhone smartphone, you’d be familiar with the voice of Siri, your personal assistant from Apple who keeps you in tune with your day. And then there’s Cortana, Microsoft’s version of Siri who’ll accompany you no matter what as long as your smart phone battery...

19Jul, 2018

When Leaders Use Social Media To Communicate

@Jokowi Kita ini adalah saudara. Jangan saling menghujat, menjelekkan, memfitnah, saling mendemo (We are brothers. Let us not use blasphemy; vilify; defame and protest against each other) @Jokowi Saya perintahkan Kapolri dan Panglima TNI untuk tidak ragu2 menindak segala ucapan & tindakan yang mengganggu persatuan dan persaudaraan (I have...

19Dec, 2017

Creativity In Public Relations

By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR Remember the “Ice Bucket Challenge”? This was a brilliantly conceptualized and well-executed viral social campaign to raise the awareness of a rare disease that affects the nerve cells in the human brain called Amyotrophic Lateral Sclerosis syndrome...

10Nov, 2017

What Constitutes Hate crimes

By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR The Merriam-Webster dictionary defines Hate crime as any of various crimes (such as assault or defacement of property) when motivated by hostility to the victim as a member of a group (such as one based on color,...

06Oct, 2017

The Diminishing Indonesian Urban Warung

By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR It used to be the main place for housewives to get their daily provisions and a place for neighbors to meet and chat. It ‘s the main headache for most sales and marketing directors of FMCG companies...

22Sep, 2017

Go Video! Communicating With Video

By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR For a country that belongs to a continent with a visual-driven society, the role of video for communication in Indonesia is fast gaining momentum in the social media environment. A recent short amateur video through a smart...

30Aug, 2017

Digital Nomad

By: Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR “…Imagine there’s no country, it isn’t hard to do…” “…Imagine all the people, sharing the world…you…” Masih ingat lagu mahakarya “Imagine” oleh John Lennon, The Beatles? Kutipan dua bait dari lagu itu diatas merupakan impian John Lennon...

28Aug, 2017

Jakarta Metro and Monorail A Study In Behavioral Changes

Oleh : Wimpi Handoko – Branding & Communication Strategy Expert of Fortune PR   Hopefully by 2019, people in Jakarta will finally be served by Indonesia’s first network of metro rail and monorail. 30 years late and 30 times more expensive, but better late than never, the metro and...

16Aug, 2017

“Saya Indonesia, Saya Pancasila” The Campaign That Saved The Day

By: Wimpi Handoko – Branding & Communication Stategy Expert of Fortune PR Pancasila, the five principles of Indonesia as a nation: Ketuhanan Yang Maha Esa (A divinity that is an ultimate unity); Kemanusian Yang Adil dan Beradab (A just and civilized humanity); Persatuan Indonesia (The national unity of Indonesia); Kerakyatan Yang Dipimpin oleh...

06Jan, 2015

Formax dan Wimpi Handoko

Oleh : Eva Ulisiana Formax merupakan sebuah tool milik Fortune Indonesia yang sudah dipatenkan dimana berguna untuk menciptakan ide besar. Tool ini didapatkan dengan pengalaman Fortune Indonesia berpuluh tahun bersama dengan partner nya sehingga menghasilkan proses ini. Maksudnya disini adalah dengan memakai Formax, kita dapat mengetahui dengan jelas dan...